Benedict Advertising - Business Building Solutions

We all take for granted that we will be here tomorrow…but that is a definete uncertainty.
We can be snuffed out in the blink of an eye.

Recently a fairly young friend, an energetic, full of life man fell over with a heart attack and died on the spot.
He ingested vitamins daily and took reasonably good care of him self and did not ever suspect his heart would give out on him.
His death blew me away and shocked me as well as other people too. I did not know him that well but I am so happy I got to see him not so long ago. He came into the office for a meeting with Pam.
This is why we have to appreciate every moment with the ones we care about, because it just may be the last time you will see them.

None of us know when our time is up.
And….
I believe there is so much reason to live life to the fullest.
We live in a wonderful place. Daytona Beach is so beautiful. I come across the bridge each morning for work and thank God that I have sight to see such vast beauty.
Most people take life for granted…they do not even look at the beautiful sky, or feel the breeze on their face or listen to the birds sing. So many things we take for granted until we don’t have them anymore.
Our existance should never be one of those because something could happpen suddenly to change everything, like with my friend.

My children are grown and live in other states but I make a point to hug and say “I love you” when I leave them. They will never get too old for me to do that.
We should value our life and really try hard to appreciate what we have today because TOMORROW IS NOT PROMISED.
And…if it is cut short, like my friend’s, people will think of us…and they will smile.
We will miss you Denny!

- Gail Moore

Well, it is that time of year again! Basketball fans across the nation will be glued to their TVs and computers for the next 18 days. It is said that over $1 Billion dollars worth of productivity are lost in the workplace due to this madness, but not in this office. ☺
I, myself, am not very involved in the insanity this year, as the Florida Gators did not make it to the NCAA tournament, but nonetheless, I still completed a bracket in an attempt to take home the Ugly Dog Trophy! As I’m sure most of you are not aware, my family loves games and contests of any kind. My family has been doing a March Madness bracket contest for many years and a few years ago we decided we needed a trophy for the winner. We didn’t want to buy a trophy, so we decided to search my Dad’s house for the ugliest thing possible and the winner must display it in their living room until the next winner is crowned. My Dad’s house is straight out of 1985 so we knew we could find something good there, especially since my Dad has stockpiled anything we’ve ever made or won and any toy we ever played with (he says our kids can use them haha). There were a few good ones like a troll doll, an old spirit stick from dance camp, some kind of Indian Tomahawk, but the stand out winner was a hideous lump of clay my sister made in the 1st grade that is supposed to be a dog.
So, it may mean nothing to you and it may just look like a random, multi-colored blob of clay sitting on my mantle, but if you come over to my house after April 6th and spot the Ugly Dog, then you know I am the proud winner of the Lorentzson Family March Madness Contest!

Let the Madness begin!!

-Annika Lorentzson

If you own a television or a radio you may have heard of the new buzzword on the airwaves TWITTER. Social networking sites are becoming more mainstream and branching out beyond the college set. Twitter is a new website that is gaining use among celebrities and main street Americans alike. I dare to ask the question “WHY?!” To me, the website looks like a constant stream on AOL Instant Messenger ™ away messages, with no other interaction. This perceived weakness is one of the website’s bragging rights. Twitter claims to “solve the information overload” by asking only one question “what are you doing?” Twitter allows users to answer this question by integrating your PC, phone, and or instant messenger with the ability to answer. But if that is all Twitter has to offer I say “no thank you”!

Obviously I do not own a Twitter page, although don’t cast me to the dark ages. I do have a facebook page and was once on myspace. I also cannot seem to find the use or time in maintaining both sites. As a user I found a great purpose to the multimedia aspects of these websites. Posting pictures videos and pictures, sharing friend notifications all in attention to status messages. I keep in touch with relatives, classmates, friend-of-friends at a much more qualified cyber experience than telling them “What am I doing”.

As an advertiser I keep expecting more reports of potential placement on the website. Although current they are not accepting any. My media gurus at the agency have looked into the origins of the website and there are many media source discussing Twitter. Read this Los Angelos Times article on the topic: http://latimesblogs.latimes.com/technology/2009/02/twitter-creator.html

Help me find out why Matt Lauer keeps mentioning it! Is there a Twitter advocate out there that can explain to be why? Why do I only get to hear what you are doing? Why should I care? How do you share your Twitters? Why can’t I advertise to that every evolving 18-34 demographic that is Twittering? Or is it all chalked up to the word is buzzworthy because it is just so much fun to say?

Twitter…I’m out.

-Brenna Lewis