So, a show of hands: Who’s seen the new Dunkin’ Donut’s commercial?
I have to say, aside from a few of the Superbowl Ads this year, this is the first spot that has inspired a laugh-out-loud response. It was clear from the beginning that they were poking fun at Starbucks, but in a rather clever way.
I don’t know about you, but I thought it was pretty darn funny.
See for yourself, click here.
by Donna Cooper, Jr. Copywriter
The Writer’s Strike is over! Whooohoo! Now, on to more relevant topics.
I know it’s been a while since I posted something on the blog, but better later than never, right? Right. Well, things have been busy around here, as usual. But the first part of the year was something short of chaos as we finally got the ball rolling on a project we had been working on since the first part of LAST year.
We collaborated with both SUBWAY® restaurants and Tony Chachere’s, and many other talented people to produce TV and Radio spots that promote a staple item in the Louisiana market (Tony Chachere’s Original Creole Seasoning), in conjunction with the great taste of SUBWAY® sandwiches. There were a lot of different components that need to all come together, including flying Jared in to film at a local Daytona Beach SUBWAY® restaurant, in order for the project to come to life.
After months and months of careful planning, we were finally able to go into production, and we couldn’t be happier with the end-result. Take a peek at our TV spot and Radio spot by clicking here. Tell us what you think…and be sure to go to your local grocery store and pick up a can of Tony Chachere’s Original Creole Seasoning. It makes great fajitas!